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Stonehill’s business program is accredited by AACSB International, placing us within an elite group of higher education institutions that make up less than 5% of the world’s business schools.
What Can You Do with a Major In Marketing?
You’re thinking about your future and interested in studying marketing. You like the idea of being a part of a creative side of business. But, if you major in marketing, what can you do with it? What type of jobs can you find and what kind of salaries do those jobs pay?
The good news is that marketing is a great major. One that prepares you for a variety of jobs that are in demand. In fact, Stonehill has the fourth highest paid graduates in the state. (College Factual)
Career Outcomes
A marketing degree from Stonehill College provides students with the knowledge and experience they need to launch a marketing career as well as with the critical thinking skills they will need as they advance to more senior management positions.
- Communispace Corp.
- C-4 Analytics
- Carbon Black
- DELL
- Digitas
- eBay
- Edvisors
- Extraprise
- Granite
- Liftable Media
- Meditech
- Medtronic
- Nordstrom
- Organogenesis
- Partners HealthCare
- Pharmalogics
- QuickPivot
- Resilient Systems
- Rue La La
- Shields Health Care Group
- Staples
- State Street Global Advisors
- Talbots
- TechTarget
- Thomson Reuters
- W.B. Mason
- WinterWyman
- Graduate/Professional School Studies
Some marketing students decide to continue their education. Stonehill marketing majors have recently attended a full- or part-time graduate program include:
- Babson College
- Boston College
- Boston University
- New York University
- Simmons College
- University of Notre Dame
Program Outcomes
Higher education is an investment in your future — in the skills you will need to make a difference in the world. Of Stonehill graduates over the past four years, 90 percent of Stonehill alumni who graduated in the past four years are employed, in top graduate programs, or engaged in postgraduate service within six months of graduating. A liberal arts education is an investment worth thinking about.
My degree provided me with the ability to concentrate on the areas of marketing that I was the most passionate about. Stonehill allowed me to be a true innovator.
What Can You Do with a Marketing Degree?
There are lots of interesting jobs available for someone with a marketing major. A marketing degree can open the way to a career at numerous specialized institutions, such as:
- Advertising agencies
- Marketing research firms
- Management consultants
- Service organizations
- Retailing, wholesaling and manufacturing companies
- Advertising and promotions manager
- Content strategist
- Copywriter for an advertising or marketing agency
- Data scientist
- Director of digital marketing
- Market research analyst
- Marketing specialist
- Marketing manager
- Chief marketing officer
- Public relations manager
- Public relations specialist
- Sales manager
- Sales representative
- Search engine optimization specialist
- Social media manager
Salaries and Outlooks for Marketing Majors
The Bureau of Labor Statistics (BLS) is part of the United States Department of Labor. It measures labor market activity, working conditions, price changes and productivity in the U.S. economy. It is a great resource for understanding what a job pays as well as how large or small the demand will be in the future for that job.
Here is what the Bureau of Labor Statistics has to say about some — but certainly not all — of the positions that marketing majors go into:
| Positions | Median Salary as of May, 2019 | Job Outlook/Growth 2019-2029 |
|---|---|---|
| Finance and Insurance | $145,720 | Projected to grow 7%, faster than the average for all occupations |
| Management of companies & enterprises | $145,510 | Projected to grow 7%, faster than the average for all occupations |
| Professional, scientific, and technological services | $145,300 | Projected to grow 7%, faster than the average for all occupations |
| Manufacturing | $138,950 | Projected to grow 7%, faster than the average for all occupations |
| Wholesale trade | $128,680 | Projected to grow 7%, faster than the average for all occupations |
| Public Relations Manager | $116,180 | Projected to grow 9%, much faster than the average for all occupations |
| Marketing Research Analysts | $63,790 | Protected to grow 18%, much faster than average |
| Project Management Specialist | $73,570 | Projected to grow 7%, faster than the average |
| Public Relations Strategist | $61,150 | Projected to grow 7%, faster than average |
| Sales Manager | $126,640 | Projected to grow 4%, as fast as average |
| Advertising Manager | $135,900 | Projected to grow 6%, faster than average |
| Social Media Specialist | $61,150 | Projected to grow 7%, faster than average |
| Promotions Manager | $135,900 | Projected to grow 6%, faster than average |
| Data Scientist | $94,280 | Projected to grow 31%, much faster than average |
| Marketing Specialist | $63,790 | Projected to grow 6%, faster than average |
| Sales Rep | $63,000 | Projected to grow 2%, slower than average |
| Web Content | $73,760 | Projected to grow 8%, much faster than average |
| Note: BLS may update salaries and projections | ||
With a Major in Marketing — What Can’t You Do?
The marketing major curriculum at Stonehill College provides the critical thinking and communication skills needed for today’s job market. With those skills as a base, marketing majors can go pretty much anywhere!